Visit Amazon.com or your country-specific Amazon site
Sign in or create a new Amazon account
Go to www.amazon.com/redeem
This works for both regular Amazon gift cards and Prime-specific cards
Find the 16-character code on your digital or physical gift card
Enter it in the redemption field and click Apply to Your Balance
Visit the Prime Membership page
Choose your plan (monthly or annual)
At checkout, your gift card balance will be applied automatically
Once activated, you’ll receive full access to:
Fast & free shipping on eligible items
Prime Video for streaming movies and shows
Prime Music and other digital benefits
Exclusive Prime-only deals and discounts
Amazon Gift Card: Usable for both products and Prime subscriptions
Amazon Prime Gift Card: May be restricted to Prime memberships only
Most Amazon gift cards do not expire
However, check the terms printed on the card or in the email confirmation
Amazon gift cards are region-specific
A gift card from Amazon.com cannot be used on Amazon.co.uk, Amazon.de, etc.
Recheck for typos or missing characters
Confirm it’s valid for your country’s Amazon domain
Make sure a physical gift card was activated at the time of purchase
Contact Amazon Customer Service if the problem continues
Looking to save on your Amazon Prime membership?
Shop discounted Amazon Prime Gift Cards from trusted sellers and unlock premium benefits for less.